Platform Comparison

Ellevest vs Tastytrade

Compare Ellevest and Tastytrade on fees, DRIP, fractional shares and research for dividend investing.

EL

Ellevest

★3

Ellevest discontinued its robo-advisor service in February 2025—existing accounts were transferred to Betterment. Private wealth management continues for $500K+ clients.

Full Review
Higher Rated
TT

Tastytrade

★4.4

The options-focused platform with low contract fees, excellent education, and DRIP support—ideal for dividend investors using covered call strategies.

Full Review

Ellevest vs Tastytrade: Fees, Minimums & DRIP Compared

FeatureEllevestTastytrade
Our Rating3/54.4/5
Trading CommissionsN/A$0
Account MinimumN/AN/A
Fractional SharesN/AYes ($5 min)
DRIPN/AFree
Research ToolsAutomatedBasic
Best ForHigh-Net-Worth WomenCovered Call Writers

Ellevest vs Tastytrade: Pros and Cons

Ellevest

Pros

  • + Private wealth management still available ($500K+ minimum)
  • + Existing robo clients transitioned to Betterment (solid alternative)
  • + Betterment offers similar features with good reputation
  • + Historical focus on women's financial needs was innovative
  • + Career coaching services continue separately

Cons

  • - Robo-advisor service discontinued February 2025
  • - Regular investors can no longer open new accounts
  • - $500K minimum for remaining wealth management services
  • - Transition to Betterment may not suit all former clients

Tastytrade

Pros

  • + Commission-free stock and ETF trading
  • + Low options pricing: $1 to open, $0 to close (capped at $10/leg)
  • + Fractional shares available for purchases and DRIP
  • + Free dividend reinvestment program
  • + Exceptional options education and content

Cons

  • - Very low 0.01% interest on uninvested cash
  • - No mutual funds, bonds, or forex trading
  • - Higher-than-average margin rates
  • - Steep learning curve for beginners

Which Is Better for Dividend Investors: Ellevest or Tastytrade?

Choose Ellevest if you...

  • Are in Ellevest's core audience: high-net-worth women

Choose Tastytrade if you...

  • Are in Tastytrade's core audience: covered call writers
  • Prefer a higher-rated overall platform

Want the full breakdown of fees, DRIP, and research tools? Read our Ellevest review and Tastytrade review.

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Investment Disclaimer

Investing involves risk, including possible loss of principal. Past performance does not guarantee future results. This content is for informational purposes only and should not be considered investment advice.