Platform Comparison

Ellevest vs Fidelity

Detailed side-by-side comparison to help you choose the best platform for dividend investing

EL

Ellevest

★3

Ellevest discontinued its robo-advisor service in February 2025—existing accounts were transferred to Betterment. Private wealth management continues for $500K+ clients.

Full Review
Higher Rated
FD

Fidelity

★4.9

The gold standard for dividend investors seeking zero commissions, exceptional research, and automatic DRIP.

Full Review

Feature Comparison

FeatureEllevestFidelity
Our Rating3/54.9/5
Trading CommissionsN/A$0
Account MinimumN/A$0
Fractional SharesN/AYes
DRIPN/AAutomatic
Research ToolsAutomatedExcellent
Best ForHigh-Net-Worth WomenLong-Term Dividend Investors

Pros & Cons

Ellevest

Pros

  • + Private wealth management still available ($500K+ minimum)
  • + Existing robo clients transitioned to Betterment (solid alternative)
  • + Betterment offers similar features with good reputation
  • + Historical focus on women's financial needs was innovative
  • + Career coaching services continue separately

Cons

  • - Robo-advisor service discontinued February 2025
  • - Regular investors can no longer open new accounts
  • - $500K minimum for remaining wealth management services
  • - Transition to Betterment may not suit all former clients

Fidelity

Pros

  • + Completely free trading for stocks, ETFs, and options
  • + Automatic dividend reinvestment on all eligible securities
  • + Industry-leading research and screening tools
  • + Fractional shares starting at $1
  • + Excellent customer service with 24/7 phone support

Cons

  • - Platform interface can feel overwhelming for complete beginners
  • - Mobile app less intuitive than newer competitors
  • - Some advanced features require desktop platform
  • - Mutual fund minimums can be high ($0-$2,500 depending on fund)

Which Platform is Right for You?

Choose Ellevest if you...

  • Want high-net-worth women focused features

Choose Fidelity if you...

  • Want long-term dividend investors focused features
  • Need automatic dividend reinvestment
  • Prefer a higher-rated overall platform

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Investment Disclaimer

Investing involves risk, including possible loss of principal. Past performance does not guarantee future results. This content is for informational purposes only and should not be considered investment advice.