Platform Comparison

Merrill Edge vs Zacks Trade

Detailed side-by-side comparison to help you choose the best platform for dividend investing

Higher Rated
ME

Merrill Edge

★4.5

Bank of America's brokerage offering seamless banking integration, solid research tools, and the valuable Preferred Rewards program for qualifying customers.

Full Review
ZT

Zacks Trade

★4

A research-focused brokerage with the famous Zacks Rank system and professional-grade tools—but commissions and minimums make it best for active investors.

Full Review

Feature Comparison

FeatureMerrill EdgeZacks Trade
Our Rating4.5/54/5
Trading Commissions$0$0.01/share
Account Minimum$0$2,500
Fractional SharesDRIP onlyN/A
DRIPFreeYes
Research ToolsGoodGood
Best ForBank of America CustomersResearch-Focused Investors

Pros & Cons

Merrill Edge

Pros

  • + Commission-free trading on stocks and ETFs
  • + Seamless integration with Bank of America accounts
  • + Selective DRIP—choose which securities reinvest dividends
  • + DRIP supports fractional share reinvestment
  • + Preferred Rewards program offers fee discounts and bonuses

Cons

  • - No direct fractional share purchases (DRIP only)
  • - Mutual fund transaction fees up to $19.95
  • - Low interest rate on uninvested cash
  • - $49.95 full account transfer fee

Zacks Trade

Pros

  • + Zacks Premium Research ($249/year value) included free
  • + Proprietary Zacks Rank stock rating system
  • + Very low per-share commissions ($0.01/share, $1 min)
  • + Professional research tools and screeners
  • + DRIP available for dividend reinvestment

Cons

  • - NOT commission-free—$0.01/share ($1 minimum per trade)
  • - $2,500 account minimum to open
  • - Higher costs for small, frequent trades
  • - Platform can be complex for beginners

Which Platform is Right for You?

Choose Merrill Edge if you...

  • Want bank of america customers focused features
  • Prefer a higher-rated overall platform

Choose Zacks Trade if you...

  • Want research-focused investors focused features
  • Need automatic dividend reinvestment

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Investment Disclaimer

Investing involves risk, including possible loss of principal. Past performance does not guarantee future results. This content is for informational purposes only and should not be considered investment advice.