Compare E*TRADE and TD Ameritrade on fees, DRIP, fractional shares and research for dividend investing.
Morgan Stanley's full-service brokerage pairs $0 commissions and free dividend reinvestment with institutional-grade research—and in 2026 it finally added direct fractional shares and crypto trading.
The legendary thinkorswim platform lives on under Schwab. All TD Ameritrade accounts have been migrated—new customers should open a Schwab account directly.
| Feature | E*TRADE | TD Ameritrade |
|---|---|---|
| Our Rating | 4.6/5 | 4.7/5 |
| Trading Commissions | $0 | N/A |
| Account Minimum | $0 | N/A |
| Fractional Shares | Yes (phased rollout) | N/A |
| DRIP | Free | Via Schwab |
| Research Tools | Excellent | Good |
| Best For | Research-Driven Dividend Investors | Former TD Ameritrade Customers |
Want the full breakdown of fees, DRIP, and research tools? Read our E*TRADE review and TD Ameritrade review.
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Investing involves risk, including possible loss of principal. Past performance does not guarantee future results. This content is for informational purposes only and should not be considered investment advice.